Grab your growlers and a few brew-loving friends and get ready to Go Great Lakes Bay, because Michigan's Largest International Beer Sampling Event, the World Expo of Beer (WEB), returns to Frankenmuth this May (Friday & Saturday, May 20th-21st) for it's 20th year, bringing nearly 300 beers from across the globe to your tasting glass.

Taste Expertly-Brewed Perfection 

World Expo of Beer - Beer Taps 

This year's festival will celebrate the brew perfection of over 60 breweries, including local favorites Frankenmuth Brewery (Michigan's oldest) and Tri-City Brewing Co. (voted favorite brewery in the Great Lakes Bay Region for 3 straight years).  Other Pure Michigan staples like Arcadia, Atwater, Bell's, Founder's, Right Brain, and Short's will be there to share their wares - but you can also taste from tried and true classics like Pabst, Anheuser-Busch, Hofbrau, and Leinenkugel.  Be sure to check out the full list of participating 2016 breweries to prep your beer palate before you arrive!

WEB Tip #1: Many brewers bring upward of half a dozen of their best brews to the festival, including special releases whipped up specifically for WEB, so expect to taste the unexpected!   


Get Brew Schooled

World Expo of Beer - Beer Closeup 

Beer connoisseurs looking for an even more exclusive experience can skip to the head of the class with Beer School 2016!  This unique add-on is about more than brew education -  it's about connecting brewers with tasters for a one-of-a-kind experience.

On Friday night, enjoy a Fine Food and Craft Brew Pairing with Chef Jason Wellnitz, where you'll dive into a five-course meal (complete with expertly-paired brews) and learn the subtle art of beer pairing.  Saturday night, mix things up during Beer Cocktails and Mixology, where you'll learn the basics of creating (and entertaining with!) your own beer-based cocktails, while snacking from a hearty selection of appetizers.

WEB Tip #2: Beer class tends to fill up fast and early registration is strongly recommended, so be sure to check back often to WEB's special events page for more on how to snag your spot for Beer School 2016.


Don't Forget The Details! 

World Expo of Beer - Friends In German Gear 

  • Location: Frankenmuth Heritage Park - 601 Weiss Street, Frankenmuth, MI 48734 (just 500 feet from the Bavarian Inn Lodge)
  • Dates & Times: Friday, Friday, May 20th from 5-10PM and Saturday, May 21st from 3-10PM
  • Admission: $10 admission (includes a free collector beer sampling mug). Special 2016 World Expo Of Beer Packages available, each with a different number of beer sampling tickets. Ages 21+ only.

WEB Tip #3: You may even want to check out last year's blog on the World Expo of Beer to learn the story behind how this international beer event was started on a cocktail napkin!

Check out all the 2016 World Expo of Beer Admission Packages and be sure to snag your spot for this true, global beer adventure today!